Accreditation in Public Relations (APR) is a two-part voluntary credentialing program for communications professionals. It is designed to demonstrate your knowledge of the critical advanced PR and communications skills that deliver value in organizations large and small. Like the lifelong learning programs of a certified public accountant (CPA), a human resources generalist (SPHR) or various therapist modalities, professional credentials amplify your ability to demonstrate competence, experience and proficiency. The knowledge, skills and abilities learned and tested through the APR journey result in the attainment of the highest level of experience and competence in the profession, differentiating you from other practitioners.

Here are the key steps to earning your APR:

1. Submit an application to PRSA National

2. Prepare for and sit for a panel presentation before three already accredited members of PRSA New Orleans

3. Review and complete the Examination for accreditation in public relations online course (optional)

4. Complete the examination through remote proctoring

5. Demonstrate a commitment to lifelong learning through renewal

Need more information?

Contact PRSA New Orleans’ Accreditation Chair, Cheryn Robles, APR at cherynrobles@gmail.com. Additional details are also available at www.praccreditation.org.